Narappa, Drushyam 2, & Virataparvam On OTT – What Happened Behind The Scenes
In what can be termed as a stunner, Suresh Babu who owns many theaters in Andhra Pradesh and Telangana has decided to take the OTT route for three major films of his production even as theaters re-opening is round the corner. Narappa and Drushyam 2 are going to Amazon Prime Video and Disney+ Hotstar respectively. Sources say that the Virataparvam deal is not cut yet but Netflix which already bagged the post-theatrical streaming rights is the frontrunner. Suresh Babu off-loading his films will dent the confidence of the trade big time. It sends a message that the senior filmmaker is not hopeful of normalcy any sooner. With the apprehensions of a possible third wave, this will only add to the confusion.
However, there is one more angle to this decision. We may see a flood of new releases whenever the theaters open. Many biggies lined up for Summer will now look to release.
Small and medium-range films may struggle to find a proper theatrical release. But that is not a factor for someone like Suresh Babu. But still, it makes sense for him to release the biggies in his theaters than to block them with his own films for 2-3 months in this season. He will still make profits on these films while releasing them on OTT.
Also, there is a chance of the audience ignoring such films while watching the biggies in theaters. So, this may be a conscious decision. However, this decision will only add to the confusion of trade in the coming days.
To know more details visit here: Drushyam 2 Telugu Movie OTT Release Date
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